POLL: Do You Love or Loathe the Chicago Blackhawks Logo?

Yesterday, I posted a video from a Chicago television station wherein a sports anchor implied that the logo for the Chicago Blackhawks does not inspire the “fury” among Aboriginal people that other logos do.

Well, wouldn’t you know it, non-Aboriginal sports columnist Damien Cox went and recently branded the logo as “racially insensitive.” Judging from the fact that the bulk of the 43 comments flatly reject his criticism — “nauseating,” “pitiful,” “ridiculous politically correct stupidity” — the Toronto Star writer is in the, uh, minority with his views. A lengthier retort to Cox can be found on Hockey Blog in Canada.

But it appears not all Indians are prepared to give the Blackhawks’ logo a free pass. In the Native American Times, Gwendolyn Wydermyre calls it “a painful reminder of ignorance, hostility, and cultural indifference.”

And Cherokee blogger Adrienne K., over at the excellent Native Appropriations, writes of her revulsion over one recent example of how even so-called ‘good’ logos easily get framed in dehumanizing ways, after she saw a fan of another hockey team “holding an impaled, severed, Indian head” when they scored against the ‘Hawks. As Adrienne notes:

That’s one area mascot debates rarely cover — the actions of rival team’s fans and how they affect Native people. When an entire arena is shouting things like “Beat the Indians!” “Scalp the Redskins!” “F*@! the Blackhawks!” Can you imagine how it would feel to be a Native person hearing those things?

But just who is the Indian head supposed to represent (or, as Wydermyre writes, “desecrate”)? Even defenders of the logo seem to have little idea about the back story behind its visage. The Chicago Sun Times and Chicago Tribune each offer some historical nuggets about the titular Chief Black Hawk and how a facsimile of his face first ended up ‘on ice’ back in 1926.

In any case, the team’s logo is wildly popular among hockey fans: in fact, it was rated #1 by The Hockey News in 2008. One of the judges described it as “Proud, traditional and iconic.”

(Less clear is what they made of Chicago’s rink-side mascot, ‘Tommy Hawk‘, available for “birthdays, graduations, wedding receptions, bar and bat Mitzvahs.”)

And, with the ‘fury’ of Stanley Cup fever in full force — at press time, the Hawks are one win away from taking it all — the only thing left to do is ask what you think of it all. Post your comments and cast your vote below!

[polldaddy poll=”3314502″]

10 thoughts on “POLL: Do You Love or Loathe the Chicago Blackhawks Logo?

  1. malwabashishib,

    I agree about 'Native Appropriations', and incorporated her critique into the piece. Thanks for the link!

  2. The hawks logo is based off a legend amongst the Native American people. If you drove to Utica State Park in centralish IL you will see a ridge where his last stand was. The fact that a team honors that spirt should be uplifting not demeaning. All Native American, I am truly sorry for what happened when colonialism took hold in America. They were like locust that stripped the land bear. My families came to America after the hard days for your people so all I can say is this would you rather not be remembered or would you like to be remembered as the land loving respectful people your ancestors were.? Warriors, yes, but fought for the land and conservation.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.